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Branding News

Rebrands, the latest trends, and the strategic reasons behind the way brands change how they look, covered daily for brand leads, strategists, and agencies doing the work, as interpreted by experts in the industry.
  • Trending Brand News
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A man cradling an M&M's spokescandy while others look
Creative

M&M's Casts Its Spokescandies as Snack and Victim in TV Parodies

The (not) Laughing Cow sitting in a booth inside a diner
Creative

The Laughing Cow Drops Its 100-Year Smile to Drive QR Scans

A woman biting into candy
Marketing

e.l.f. Cosmetics Backs Flau'jae Johnson and Six Rising Artists With 'Mirror Mix'

Dolly Parton holding her hands out. "Give Like Dolly Day 9/25" is on the right and the
Influencers

7 Brands Giving Like Dolly on Dolly Day

Formula E's new visual identity
Brands

Formula E Unveils New Identity for Its 422 Million Fans

A man and his dog inside a coffin that fits both of them
Creative

BARK and Liquid Death Continue Partnership With a $1 Coffin for Sale

Ferrero's Halloween offerings
Creative

Ferrero Recruits a Real Housewife to Sell Adults on Their Own Halloween

Latest Brands News & Trends

  • Brands
    Marketing

    Why Verizon Is Treating Simplicity as a Brand Experience Strategy

    By Zack Kessler  |  4 days ago  |  4 min read
  • Naomi Watanabe, Jordan Stephens, and Chloë Sevigny in Dr. Martens shoes.
    Brands
    Marketing

    Dr. Martens Debuts 'With Bouncing Soles,' Its 3rd Long-Term Platform Since 2019

    By Ru Reid  |  4 days ago  |  3 min read
  • "Canva x Monotype: 1,000+ new way to say it." headline surrounded by non-latin script from various language familes.
    Design
    Brands

    Canva's Monotype Deal Hits 3,000 Fonts After 1 Billion Designs

    By Ru Reid  |  4 days ago  |  3 min read
  • Eli Manning in the pitch with a football
    Brands
    Creative

    King's Hawaiian and Eli Manning Push the NFL to Add a New Stat

    By Roberto Orosa  |  4 days ago  |  3 min read
  • Fortnite's Madison Beer collab banner
    Marketing
    Brands

    Madison Beer Cements Pop Star Status With Fortnite Icon Series Debut

    By Roberto Orosa  |  5 days ago  |  3 min read
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  • Louis Vuitton Shed $24.5 Billion in Brand Value Before LVMH Sank

    Louis Vuitton Shed $24.5 Billion in Brand Value Before LVMH Sank

  • Converse Approved an Ad No One Vetted Against U.S. History

    Converse Approved an Ad No One Vetted Against U.S. History

  • Kathryn Hahn Feeds a House of 'Vultures' for Amazon Grocery

    Kathryn Hahn Feeds a House of 'Vultures' for Amazon Grocery

  • Sydney Sweeney Headlines Novig's 21+ Pitch in 'Just Sports' Ad

    Sydney Sweeney Headlines Novig's 21+ Pitch in 'Just Sports' Ad

  • McDonald's Stretches SpongeBob x One Piece Happy Meal to 15 Toys

    McDonald's Stretches SpongeBob x One Piece Happy Meal to 15 Toys

Partner Content

  • Portrait of a Allison Varone beside text reading “Allison Varone, Head of Marketing at Campari America, Campari Group,” on a blue and green DesignRush interview graphic.
    Marketing

    3 Ways Campari America Builds Brand Loyalty With Live Experiences

  • Woodpecker.co CEO
    Business

    3% Bounce Rates and Broken Technical Infrastructure Are Killing B2B Sales Pipelines

  • Interview graphic featuring a portrait of Mietra Beyer with text identifying her as Head of Brand & Experience at Blueprint Studio, Live Nation
    Marketing

    How Live Nation Designed Its New Venues for Local Music Culture

  • Ben Stiller dressed up as a character from Katz
    Brands
    Marketing

    Katz's Deli Adds First New Soda in Years, Thanks to Ben Stiller

    By Roberto Orosa  |  5 days ago  |  3 min read
  • Updated branding of Concacaf including medal and trophy.
    Design
    Brands

    Bulletproof Intertwines 41 Concacaf Nations Into One Brandmark

    By Ru Reid  |  5 days ago  |  3 min read
  • The new McDonald's x Monopoly Get Your Bag banner
    Brands
    Creative

    McDonald's Cuts Its Monopoly Promo to 1 Peel and 4 Ways to Win

    By Roberto Orosa  |  5 days ago  |  3 min read
  • A pair of whiteout Mercurial Superfly 11 with Kylian Mbappé in his Real Madrid home jersey in the background.
    Brands
    Content Marketing

    Kylian Mbappé Covered the Swoosh, Nike Sold the Boot for $325

    By Ru Reid  |  5 days ago  |  3 min read
  • Dexter Carr, Gabi Barra, and Dario Boatner with DJ Caleb Calloway drinking BACARDÍ in a club.
    Marketing
    Brands

    BACARDÍ Pours 4 Cocktails and Best Dance Film at the MTV VMAs

    By Ru Reid  |  5 days ago  |  4 min read
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