Branding News - Page 2

Branding

Savage X Fenty Leans On Founder Rihanna's Visibility to Own Valentine’s Day

By Alejandra Fonseca  |  2 months ago  |  3 min read

Branding

Millie Bobby Brown Brings ‘Mills’ Fashion to Walmart in Youth-Focused Launch

By Alejandra Fonseca  |  2 months ago  |  3 min read

Branding

Ralph Lauren's Polo Deal Raises Questions About Brand Control and Trust

By Coral Cripps  |  2 months ago  |  4 min read

Branding

Bad Bunny’s Rimas Sports Adds Oscar Collazo to Its Boxing Roster

By Alejandra Fonseca  |  2 months ago  |  4 min read

Branding

Sony, Honda Frame New AFEELA EV Prototype as Consumer Tech at CES 2026

By Enrique Jose Tabuena  |  2 months ago  |  3 min read

Branding

Disney Quietly Hits $6B at the Box Office as Hollywood Relearns Restraint

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

Adidas Sparks NBA Jersey Uproar, Fans Reject Nike’s Holiday Branding Play

By Alejandra Fonseca  |  3 months ago  |  4 min read

Branding

Jaguar Fires Design Chief Gerry McGovern After Polarizing Type 00 Rebrand

By Roberto Orosa  |  3 months ago  |  3 min read

Branding

How 'Anti-Agency' X&O Solves the Top Barrier 43% of CMOs Now Face

By Andrea Surnit  |  3 months ago  |  4 min read

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Branding

Keegan-Michael Key Leads Bush’s Beans’ Fan Takeover of the Boca Raton Bowl

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

Gap’s $100M Logo Disaster Is Still a Branding Case Study 15 Years Later

By Andrea Surnit  |  3 months ago  |  4 min read

Branding

Netflix Announces FIFA-Licensed Football Game Ahead of World Cup 2026

By Coral Cripps  |  3 months ago  |  3 min read

Branding

WeightWatchers Unveils New Brand Identity for the Medical Weight Loss Era

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

CNN, CNBC Integrate Kalshi's Prediction Data To Strengthen Market Coverage

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

Lufthansa Group Refines Its Identity to Unify Services Under One Brand

By Alejandra Fonseca  |  3 months ago  |  2 min read

Branding

Ben & Jerry’s Co-Founder Warns the Brand’s Identity Is at a Breaking Point

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

Redbreast Whiskey, 'Fleabag' Star Andrew Scott Celebrate Hidden Film Gems at SXSW

By Arman Lorenzo Burias  |  3 months ago  |  2 min read

Branding

HI-CHEW Turns Flavor Into Fashion in Identity-Led Lonely Ghost Collab

By Alejandra Fonseca  |  3 months ago  |  3 min read

Branding

Megan Thee Stallion and Travis Kelce Adorn Pepsi's Gladiator II Cans

By Arman Lorenzo Burias  |  3 months ago  |  1 min read

Branding

Heineken's Winter Ad Celebrates ‘Real Hardcore Fans’

By Katherine Maclang  |  3 months ago  |  2 min read

Branding

Chipotle Creates Fun Brand Moment with National Fork Day Collectible

By Arman Lorenzo Burias  |  3 months ago  |  2 min read

Branding

Noosh Unveils New Standard in Invisible Intimates for Modern Womenswear Brands

By Andrea Surnit  |  3 months ago  |  3 min read

Branding

5 Ways Kapwing Partners With Agencies to Sharpen Product and Story

By Andrea Surnit  |  3 months ago  |  3 min read

Branding

Campbell’s Hit by Culture Crisis After Executive’s Leaked Remarks

By Alejandra Fonseca  |  4 months ago  |  4 min read

Branding

Sprite Limelight Returns for a Third Season

By Arman Lorenzo Burias  |  4 months ago  |  2 min read

Branding

Quaker Unveils ‘You've Got This’ Global Campaign

By Katherine Maclang  |  4 months ago  |  1 min read

Branding

Hennessy Shakes Up Brand Image with New Ad Series

By Roberto Orosa  |  4 months ago  |  2 min read

Branding

Leo Burnett CMO: Branding Is No Longer Just About Ad Campaigns

By Ricardo Esteves  |  4 months ago  |  3 min read

Branding

Barkley and OKRP Join Forces to Create BarkleyOKRP

By Roberto Orosa  |  4 months ago  |  2 min read

Branding

Peachaus Empowers Women with 'Naked Talks' Campaign

By Katherine Maclang  |  4 months ago  |  2 min read