Branding News - Page 5

Branding

Nike Cuts Jobs, Stops Lifestyle Push in CEO-Led Brand Pivot

By Anna Hecht  |  7 months ago  |  4 min read

Branding

Patrón Tequila Reimagines Bottle and Packaging for the First Time in 36 Years

By Roberto Orosa  |  7 months ago  |  2 min read

Branding

FOX Weather Celebrates Fourth Anniversary With Patriotic Brand Refresh

By Katherine Maclang  |  7 months ago  |  3 min read

Branding

Miley Cyrus Becomes the Face of Margiela’s First Celebrity Push

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Keystone Light Reboots Fan-Favorite “The Hunt” Campaign with High-Stakes Brand Loyalty Play

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Overtime Expands NFL Partnership, Eyes $100M Revenue

By Roberto Orosa  |  7 months ago  |  2 min read

Branding

LEGO Unveils New Design and Brand Identity

By Katherine Maclang  |  7 months ago  |  2 min read

Branding

Coca-Cola Creations Celebrate Africa with a New Flavor

By Arman Lorenzo Burias  |  7 months ago  |  1 min read

Branding

Boost Mobile Launches New Unified Brand Campaign

By Roberto Orosa  |  7 months ago  |  3 min read

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Branding

Ghost Tequila Celebrates Day of the Dead with a Spicy Margarita

By Arman Lorenzo Burias  |  7 months ago  |  1 min read

Branding

Chivas Regal and Scuderia Ferrari HP Ink Multi-Year Partnership

By Arman Lorenzo Burias  |  7 months ago  |  2 min read

Branding

McDonald's Creates Jingle for the Return of Its Beloved McRib

By Roberto Orosa  |  7 months ago  |  2 min read

Branding

KFC Puts Build-A-Bears in Chicken-Inspired Outfits This Holiday Season

By Arman Lorenzo Burias  |  7 months ago  |  2 min read

Branding

Rocket Companies Launches Brand Refresh to Level Up the Homeownership Experience

By Roberto Orosa  |  7 months ago  |  2 min read

Branding

Lacoste Swaps Crocodile for GOAT in Brand Play Honoring Novak Djokovic

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Bobby Flay Honors Late Cat with 'National Nacho Flay Day' Campaign

By Arman Lorenzo Burias  |  7 months ago  |  3 min read

Branding

The Honest Kitchen Breaks Free from Perfect Pet Ads for Relatable Chaos

By Roberto Orosa  |  7 months ago  |  2 min read

Branding

5 Trends Behind the Labubu Doll Craze and What Brands Risk Ignoring Them

By Katherine Maclang  |  7 months ago  |  5 min read

Branding

NFL Names Abercrombie & Fitch Its First Fashion Partner in Bid for Brand Relevance

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Saks on Amazon Turns Hamptons Glam Into a Shoppable Moment

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Batman SUV Clears Out in 135 Seconds: A Scarcity Marketing Win for Mahindra

By Jermaine Dela Cruz  |  7 months ago  |  4 min read

Branding

Stop Mistaking Confidence for 'Being Loud,' Says Public Speaking Expert

By Andrea Surnit  |  7 months ago  |  3 min read

Branding

How Sensory Design Turns Brand Moments Into Emotional Connections

By Andrea Surnit  |  7 months ago  |  5 min read

Branding

How Creative Agency Betty Helped Kemps Turn Brand Heritage Into Relevance

By Andrea Surnit  |  7 months ago  |  5 min read

Branding

Why Lasting Brands Require Time, Trust, and Strategic Discipline

By Andrea Surnit  |  7 months ago  |  6 min read

Branding

Messaging Still Not Working? Pennebaker’s B2B Branding Experts Explain Why

By Andrea Surnit  |  7 months ago  |  5 min read

Branding

How WPP Media’s Rebrand Set Up Its $180M Mastercard Win After Losing Coca-Cola & Mars

By Katherine Maclang  |  7 months ago  |  6 min read

Branding

Ferrero Rocher & Nutella Prove Premium Brands Can Scale in the U.S. If They Localize

By Katherine Maclang  |  7 months ago  |  5 min read

Branding

Coors Light Responds to Misspelled Ad with Chill Move, Changes Name to 'Mondays Light'

By Arman Lorenzo Burias  |  7 months ago  |  2 min read

Branding

Walmart Reveals First Brand Refresh in 17 Years to Connect with Modern Consumers

By Arman Lorenzo Burias  |  7 months ago  |  2 min read