Three-time Grammy-winning artist and entrepreneur Megan Thee Stallion has unveiled her new tequila brand, Chicas Divertidas.
Coinciding with Megan's 30th birthday, the launch introduces two premium offerings: Blanco and Reposado.
The tequila is crafted from 100% Blue Weber agave sourced from the red volcanic highlands of Jalisco, Mexico, which is known for producing naturally sweet agave due to the region's rich soil and cooler climate.
CHICAS DIVERTIDAS
— Chicas Divertidas Tequila (@chicasdvrtds) February 15, 2025
A new tequila by Megan Thee Stallion ❤️
Available at https://t.co/58MA1PR6EC
Hotties Drink Responsibly.#ChicasDivertidas#ChicasOwnerAndCEOpic.twitter.com/rTxRjttI0f
Produced at the historic Casa Centinela (NOM 1140), which has been preserving tequila traditions since 1904, Chicas Divertidas follows a meticulous process, including cooking piñas in masonry ovens and distilling in premium copper stills.
In a press release, the rapper highlighted her goal of designing a premium tequila to be shared and savored with her fans:
"This process has been years in the making, and I'm so proud to take this next step in my journey as an entrepreneur and launch this brand. I know the Hotties are ready, it's time to give them a drink made by me!"
Chicas Divertidas Blanco and Reposado, both bottled at 40% ABV, retail at $70 and $80, respectively.
Bottles are available for pre-order at ChicasDivertidasTequila.com and ReserveBar.com, while limited in-store availability at select U.S. retailers will follow.
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By aligning with a known personality, brands can also accelerate awareness, boost credibility, and foster stronger emotional connections with their audience.
For the Girls
Beyond its carefully crafted flavors, Chicas Divertidas is set apart by its unique packaging.
The bottle design takes inspiration from the striking Angel's Trumpet flower, with a curvaceous silhouette featuring cuts and grooves that mirror the agave plant.
A dagger-pierced heart crowns the multi-colored bottle, capturing its elegant yet dangerous essence.
CHICAS DIVERTIDAS
— Chicas Divertidas Tequila (@chicasdvrtds) February 15, 2025
A new tequila by Megan Thee Stallion ❤️
Available at https://t.co/58MA1PR6EC
Hotties Drink Responsibly.#ChicasDivertidaspic.twitter.com/UqeWjpiT1g
Blanco is a smooth, easy-to-share tequila with a light sweetness, citrus notes, and subtle hints of rosemary and green tea.
Meanwhile, Reposado offers a richer taste, blending caramelized agave, American oak, and warm spices for a refined finish.
Thee Life of the Party ✨
— Chicas Divertidas Tequila (@chicasdvrtds) February 16, 2025
Hotties Drink Responsibly.#ChicasDivertidaspic.twitter.com/L69DtwaiFn
As Megan Thee Stallion expands her entrepreneurial portfolio, fans can expect further innovations and collaborations under the Chicas Divertidas brand.
This will make the new tequila brand a standout addition to the growing celebrity-backed spirits market.
Meanwhile, last September, Megan starred in a massive campaign by Pepsi and Paramount to celebrate the NFL season, as well as the release of "Gladiator II."
Later in November, she appeared alongside NFL superstars on limited-edition cans of the soda.








