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Branding News - Page 7

Coca-Cola Brings Back Starlight
Branding
Coca‑Cola Revives Fan-Favorite Starlight Flavor to Test Brand Attention
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Model applying Lipotle by Wonderskin x Chipotle
Branding
Lipotle Returns as Chipotle and Wonderskin Reignite a Viral Hit
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
‘Snap the Gap’ Campaign by TOGETHXR and Snapchat
Branding
Snapchat, TOGETHXR Help Women Athletes Monetize Their Brands
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Lay's, Cheetos, and Doritos by PepsiCo
Branding
PepsiCo Cuts Additives from Lay's, Tostitos to Redefine Snack Brand Value
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Reetta Ilo, CEO of San Francisco Agency
Branding
Scaling Globally? Don’t Launch Without These 3 Brand Essentials
By Andrea Surnit  |  8 months ago  |  6 min read
OWNDAYS and Squid Game Eyewear Collab Young-hee Model
Branding
OWNDAYS Squid Game Eyewear Shows Smarter Merch Strategy
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Strategies how to break into Chinese Market
Branding
How Global Brands Can Win in China: 5 Lessons From the Field
By Andrea Surnit  |  8 months ago  |  6 min read
Terrance Weinzierl, Executive Creative Type Director at Monotype
Branding
Use Typography to Build Brand Trust The Way Monotype Did for M&M’s
By Enrique Jose Tabuena  |  8 months ago  |  8 min read
A man in a museum to talk about the evolution of wiping
Branding
DUDE Wipes Challenges the Bathroom Status Quo with 'Evolution of Wiping'
By Roberto Orosa  |  8 months ago  |  3 min read
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McDonald’s launches Little McDonald's toys
Branding
Lil McDonald’s Delivers Big Brand Energy in Small Packages
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
The new Bentley Motors logo
Branding
Bentley's New Logo Sets the Standard as Jaguar Rebrand Draws Criticism
By Roberto Orosa  |  8 months ago  |  3 min read
Rosalia Poses with New Balance 204L sneakers
Branding
Rosalía Powers New Balance’s Creative Direction for 204L Launch
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Speaker using a microphone and discussing statistics
Branding
Building Your Startup: A 7-Step Playbook for Unified Branding and Pitching
By Andrea Surnit  |  8 months ago  |  5 min read
LOEWE Puzzle 10 Bag
Branding
LOEWE’s Puzzle 10 Proves How Story Sells and Extends Product Life
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Kim Kardashian and Kris Jenner pose for SKIMS x Roberto Cavalli Swimwear Campaign
Branding
SKIMS Collab with Roberto Cavalli Turns Fashion Archives into Retail Buzz
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Bratz x Jean Paul Gaultier Sasha Doll
Branding
Bratz Converts Fandom into Premium Demand in Jean Paul Gaultier Collab
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Clint419 Poses with Pepsi's Wear-A-Ball Jacket
Branding
Pepsi’s 'Wear‑A‑Ball' Launch Targets Fashion-Forward Football Culture
By Jermaine Dela Cruz  |  8 months ago  |  4 min read
A dinosaur roaring with the "Jurassic World Rebirth" logo
Branding
Jurassic World Rebirth: 5 Things This 30-Year Franchise Can Teach Modern Brands
By Katherine Maclang  |  8 months ago  |  6 min read
Grammarly and Superhuman AI logos with an inverted triangle in the middle
Branding
Grammarly Acquires Superhuman: The Risk of Rebranding as an AI Productivity Platform
By Jermaine Dela Cruz  |  8 months ago  |  5 min read
McDonald's menu items like burgers, fries, and nuggets spread out on a table
Branding
McDonald's Boycott: Rising Costs vs. Inclusive Branding in Question
By Katherine Maclang  |  8 months ago  |  5 min read
Branding
Nicky Hilton and Theo Grace Launch Jewelry Line Inspired by Personal Stories
By Andrea Surnit  |  8 months ago  |  3 min read
Donatella Versace's final campaign
Branding
Donatella Versace’s Exit Campaign Nails the Art of Consistency in Transition
By Jermaine Dela Cruz  |  8 months ago  |  3 min read
Branding
YSL Beauty Taps Into Web3 Technology for Newest Perfume Launch
By Marge Serrano  |  8 months ago  |  1 min read
A woman waiting at the airport wearing H&M x The White Lotus collection
Branding
H&M Dives into 'The White Lotus' Season 3 Hype with Resort-Ready Collection
By Arman Lorenzo Burias  |  8 months ago  |  2 min read
Mark Venables, President of Daytona Employment
Branding
Generic Job Posts Cost You Talent, Here’s Daytona Employment’s Brand-First Fix
By Andrea Surnit  |  8 months ago  |  9 min read
Lebron James in a press conference, smiling at the crowd
Branding
LeBron James Hypes Prime Day, While Amazon Boosts His Brand
By Roberto Orosa  |  9 months ago  |  3 min read
JCPenney $10,000 Wedding Stunt
Branding
JCPenney’s $10K Wedding Stunt Proves Budget Branding Works
By Jermaine Dela Cruz  |  9 months ago  |  3 min read
Burger King LED Screen Covers McDonald's Big Arch Campaign
Branding
Burger King Hijacks McDonald’s Big Arch Launch with Witty OOH Stunt
By Jermaine Dela Cruz  |  9 months ago  |  3 min read
A man and his singing Jansport bag sitting on a couch
Branding
JanSport’s Singing Bags Are Back in a Ballad-Heavy Gen Z Campaign
By Roberto Orosa  |  9 months ago  |  3 min read
Nerds Launches Nerds Gummy Clusters Summer Campaign with Capital
Branding
Nerds Fuels U.K. Growth with Gummy Clusters Rollout at Capital’s Ball
By Jermaine Dela Cruz  |  9 months ago  |  3 min read
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