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Advertising Industry News

Advertisers now split budgets across streaming TV, retail media and social, and many still buy print and outdoor. Browse advertising campaign examples and advice on hiring an advertising agency.
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A man eating his Subway
Brands

Subway Mandates 'Blueprint' for Every EMEA Remodel in 2027

Mockup of Substack's new Masthead format.
Content Marketing

Substack Calls In Kantar to Prove 3 Ad Formats Build Brand Lift

A woman sipping on her cup of Twinings tea
Brands

Twinings Borrows Coffee's Famous Line for 'But First, Tea' Push

Skydance logo surrounded by the logos of: HBO Max; Paramount; Warner Bros.; DC Studios; CNN; CBS; Nickelodeon
Advertising Industry

Skydance Can Now Sell Paramount and Warner Bros. Ads Together

Voodoo Ranger Halloween Hoppy Pack with Michael Myers.
Marketing

Voodoo Ranger Stakes Its Fastest-Selling Pack on Michael Myers

Lunchables Pizza in Team Cold vs Team Hot match-up.
Content Marketing

Lunchables Tests Hot Pizza Demand With a Walmart-Exclusive Grill

Skittles Gummy Crystals in Original and Tropical Splash varieties.
Marketing

Skittles Chases Nerds' $869 Million Lead With Gummy Crystals

Latest Advertising Industry News & Trends

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    Advertising Industry
    Agencies

    Mekanism's ChatGPTO Refuses Prompts Until Advertising Week Ends

    By Ru Reid  |  1 week ago  |  3 min read
  • A Chipotle margarita in a crystal ball in foil, surrounded by candles, a bag of chips, and a pair of hands.
    Advertising Industry
    Marketing

    Chipotle Summons a $6 Margarita Comeback for 5-City Halloween Tour

    By Ru Reid  |  1 week ago  |  3 min read
  • A mom reading her child a bedtime story in claymation style.
    Advertising Industry
    Creative

    GALE Gives Enercare's Furnace Experts a Claymation Makeover

    By Ru Reid  |  1 week ago  |  3 min read
  • OOH placements of Big Rosti, the Maple & Cheddar Chicken, and the S'mores McFlurry.
    Advertising Industry
    Marketing

    McDonald's UK Heists 9 Items as 40 Markets Run Their Own Version

    By Ru Reid  |  2 weeks ago  |  4 min read
  • DesignRush graphic stating "70%+ of Ad Spend Will Be AI-Influenced, Making Waste Harder to Spot," illustrated by varying stacks of coins topped with icons for Facebook, Instagram, Google Ads, an AI chip, YouTube, and LinkedIn.
    Advertising Industry

    70%+ of Ad Spend Will Be AI-Influenced. Who’s Checking It?

    By Ilze-Mari Gründling  |  2 weeks ago  |  4 min read
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  • 1 Ad, 40M+ Views Later, Did Novig Bet Too Big on Sydney Sweeney?

    1 Ad, 40M+ Views Later, Did Novig Bet Too Big on Sydney Sweeney?

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    Sydney Sweeney Headlines Novig's 21+ Pitch in 'Just Sports' Ad

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    Mekanism's ChatGPTO Refuses Prompts Until Advertising Week Ends

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    Rockstar Spins 34 GTA 6 Tracks Into a Spotify Billboard Blitz

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    McDonald's UK Heists 9 Items as 40 Markets Run Their Own Version

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    Advertising Industry
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