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SmartSites, an award-winning digital marketing agency, and Shopify are gearing up to host the 2025 Digital Growth Summit, an event tailored to delivering key tools and insights to eCommerce merchants.
Building on the success of previous events, the full-day summit will feature expert presentations, panels, and hands-on activations to provide digital marketing strategies for growing brands.
Under the theme, “eCommerce Digital Marketing Strategies,” SmartSites and Shopify will equip eCommerce businesses with the tools and strategies they need to succeed in 2025 and beyond.
Key Focus Areas for 2025 Summit
Digital marketing strategies — from social media campaigns to search engine optimization (SEO) — are the key to successfully promoting brands, products, and services online.
This year, the Digital Growth Summit will focus on conversion rate optimization, leveraging data for smarter marketing, and customer journey mapping.
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While it is tailored to small to medium-sized eCommerce businesses, aspiring entrepreneurs looking to grow their online presence also stand to benefit.
Here is what attendees can look forward to:
- Keynote presentations: Discussions on digital marketing topics tailored for eCommerce merchants.
- Industry panels: Expert-led discussions on the state of eCommerce in 2025, including strategies for growing customer retention and understanding the eCommerce buyer journey.
- Live activations: Opportunities for real-time audits, shopping at pop-up stores from select merchants, and capturing moments at Shopify’s photo booth.
- Networking opportunities: Dedicated time for attendees to connect and collaborate with industry peers, experts, and brands that are shaping the future of eCommerce.
Featuring representatives from Avalah, Sloomoo, Prota Fiori, Diptyque Paris, and other top brands in the eCommerce world, the Digital Growth Summit presents an opportune moment for attendees to build valuable connections.
Building on Past Event Success
SmartSites first hosted a virtual Masterclass on eCommerce and Shopify in 2021. The on-demand series spanned over several weeks, driving significant traffic to its and its partners’ agencies.
Last year, it hosted an in-person event at Shopify NY that attracted over 250 registrations — which led to another hosting of the popular event again this year.
This time, attendees can look forward to a full-day experience that will focus on current trends, customer acquisition, retention, and the buyer journey.
The event will take place on Tuesday, April 8 to 10, from 10:00 to 18:00, at Shopify NY, 131 Greene St., New York.
The 2025 Digital Growth Summit promises to provide eCommerce businesses with the insights and tools needed to succeed, building on SmartSites’ proven track record of helping brands grow.
