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A photo of the Starbucks "Bearista Cold Cup" filled with coffee, which looks like a transparent teddy bear holding a coffee cup and wearing a green beanie
Marketing The Starbucks Bearista Cup Effect: When Product Drops Become Cultural Events
The new Jaguar Range Rover logo
Branding New Logo, Old Problems? JLR Rebrands Range Rover After Jaguar Sold Just 49 Cars
Chinese and American flag with mobile device depicting TikTok logo
Social Media TikTok’s $100+ Billion Deal: How U.S. Control Will Transform Marketing
The Ferrari F80 in red against a blue backdrop
Branding Ferrari Bans Celebs: Is It a Smart Branding Move or Will It Repel Future Generations?

Trending Brands - designrush editorial

Audi's red race car on Formula 1 track
Branding
Audi Moves In on F1’s Elite, Targeting Its 827 Million Fans With 2026 Debut
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Taylor Swift’s Orange influence on brands
Branding
Taylor Swift’s Orange Era Drives Fall 2025 iPhone, Lipstick Trends
By   |  6 months ago  |  3 min read
Side-by-side Coke and Pepsi vending machines in downtown Indianapolis taken in June 1988
Advertising
Top 8 Brand Battles That Tickled Our Funny Bone
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Travis Kelce reaching for a Garage Beer on a Samurai stand.
Marketing
The Best Celebrity Marketing Campaigns of August 2025
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A Tesla shop with two cars parked outside
Branding
Why Tesla’s $16.5B AI Deal with Samsung Risks Falling Flat Without Branding Clarity
By   |  6 months ago  |  5 min read
The Kodak Instamatic Camera released in 1963
Branding
Kodak's $31B Innovation Gap: Why CMOs Must Connect R&D with Brand Strategy
By   |  6 months ago  |  6 min read
Photo of Nike shoe and graphic that reads "Layoffs Expose Nike's Identity Struggle"
Branding
Nike Cuts Jobs, Stops Lifestyle Push in CEO-Led Brand Pivot
By   |  7 months ago  |  4 min read
ChatGPT 4o mobile view with OpenAI logo
Artificial Intelligence
The ChatGPT Tragedy: Why Brands Using AI Must Audit Its Safety Risks
By   |  7 months ago  |  4 min read
Branding
5 Trends Behind the Labubu Doll Craze and What Brands Risk Ignoring Them
By   |  7 months ago  |  5 min read
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DesignRush banner on AR/VR driving measurable brand outcomes
Advertising
How AR/VR and Personalization Are Winning B2B Buyers
By   |  7 months ago  |  4 min read
A Ferrero Rocher chocolate in gold background with gold swirls
Branding
Ferrero Rocher & Nutella Prove Premium Brands Can Scale in the U.S. If They Localize
By   |  7 months ago  |  5 min read
A photo of $100 bills spread out with DesignRush layout and question: "Can brands earn loyalty when debt limits every dollar spent?
Business Productivity
CMOs Face Brand Loyalty Decline as $324T Global Debt Erodes Consumer Sentiment
By   |  7 months ago  |  4 min read
Banner with the text 'DesignRush: 7 UX Tactics for Scalable Growth. Insights from Goji Labs, Bighorn Web Solutions, Edesign Interactive, and Kanda Software' along with the logos of the four companies
Business Productivity
How Real-Time Analytics and Agile UX Drive Scalable Growth
By   |  7 months ago  |  5 min read
Branding
Why GM’s $172 Billion Crisis Holds a Branding Lesson for Every Modern Marketer
By   |  7 months ago  |  7 min read
Inside the $9B Kentucky Whiskey Branding Collapse
Branding
Kentucky Whiskey’s $9B Failures Show What Happens When Brands Stop Evolving
By   |  7 months ago  |  4 min read
Logo of Perplexity's "Comet" AI browser
Artificial Intelligence
What OpenAI & Perplexity's AI Browsers Mean for Your SEO and Brand’s Future
By   |  7 months ago  |  4 min read
Gwyneth Paltrow as Astronomer Ambasssador and Del Monte Fruit can with salad
Branding
A PR Crisis & $2.3B Brand Collapse: What Astronomer & Del Monte Tell Us About Modern Branding
By   |  7 months ago  |  5 min read
Sundar Pichai speaking at Google I/O and Sam Altman in Jack Altman's podcast
Artificial Intelligence
OpenAI’s $3B Windsurf Fallout Is Google’s Gain, But What’s the Cost for Brands?
By   |  8 months ago  |  6 min read
The Jaguar Type 00 in Ultramarine Blue in a street in Paris with photographers flocking to take a photo
Branding
Jaguar Sold Just 49 Cars in April 2025 Amid EV Rebrand, Dealer Standstill
By   |  8 months ago  |  5 min read
A black Tesla Robotaxi on the road
Branding
Elon Musk’s Robotaxi Strategy: A Branding Pivot to Counter China’s EV Brands
By   |  8 months ago  |  7 min read
Amazon Prime Day Logo
eCommerce
Prime Day Wrap-Up: What Brands Can Learn From Amazon’s $24B Full-Funnel Machine
By   |  8 months ago  |  6 min read
The 2024 Nissan Rogue on the road, one of the recalled models
Branding
Nissan Recalls Over 480K Cars: The Crisis Every CMO Should Be Watching
By   |  8 months ago  |  5 min read
A man showcasing the McPizza in the '90s
Branding
McDonald’s McPizza Misfire: A Cautionary Tale in Breaking Brand DNA
By   |  8 months ago  |  5 min read
Amazon Prime Day graphics
Marketing
Amazon Prime Day 2025: What Brands Must Know Before July 8
By   |  8 months ago  |  6 min read
Eric "Big E" Ogbogu standing at the center of a big Under Armour logo with athletes clapping surrounding him from the brand's first national TV ad, "Protect this House"
Marketing
Death by Silence: Under Armour’s $17 Billion Warning to Marketing Leaders
By   |  8 months ago  |  7 min read
A woman using her phone with graphics of velocity home reviews that Trustpilot used as a test
Marketing
Trustpilot Drives 57% Higher CTR Than Google Reviews: What This Means for CMOs
By   |  8 months ago  |  4 min read