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  • Adverity Launches New Tools to Help Agencies Scale Faster and Reduce Manual Work
2 min read

Adverity Launches New Tools to Help Agencies Scale Faster and Reduce Manual Work

Big Data
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Adverity Launches New Tools to Help Agencies Scale Faster and Reduce Manual Work
[Source: Adverity]
Article by Ilze-Mari GründlingIlze-Mari Gründling
Published Mar 10 2025
|
Updated May 01 2025

About 76% of office workers waste up to three hours per day on manual data entry tasks — hours that could’ve been used to actually scale a business.

Understanding the impact of poor workflow on the ability to scale and manage more clients effectively, leading data platform Adverity launched advanced admin features to help agencies build and manage client workspaces efficiently at scale.

The “Premium Scalability Suite” allows agencies to onboard new clients effortlessly, govern the data centrally, and ensure that all client data adheres to best practices through:

  • Cloning Workspaces: Instantly replicate entire workspaces while maintaining schedules, data mappings, access permissions, and transformation settings. This allows teams to onboard new clients or expand into new markets without rebuilding data connections from scratch.
  • Cloning Datastreams: Copy multiple datastreams at once and transfer them into new workspaces, preserving key configurations while allowing for quick adjustments. This drastically reduces setup time and ensures consistency across campaigns, clients, or business units.
  • Bulk Editing Datastreams: Apply large-scale changes — such as renaming datastreams, updating configurations, or enabling/disabling destinations — without having to edit each one manually. This feature helps agencies maintain a clean, organized data structure with minimal effort.

With these new features, Adverity makes it easier for agencies to scale their operations, reduce manual work, and ensure data consistency.

 
 
 
 
 
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A post shared by Adverity (@myadverity)

Meanwhile, businesses in heavily regulated industries benefit because it allows for centralized data management, ensuring consistency and compliance with best practices.

Cloning Workspaces: More Powerful Than Just Copy-Paste

Building a future-proof data foundation aligned with your standards holds several benefits, including streamlined marketing data operations, quality-assured data, and the confidence to scale across multiple business lines and markets.

Adverity’s platform also allows users to reuse best-practice data setups for new clients, onboarding them in just a few clicks. The clone can also be customized as needed, making it easy to apply industry and organization best practices.

Adverity’s Integrated Data Platform | Source: Adverity
Adverity’s Integrated Data Platform | Source: Adverity

Bulk Actions Apply Changes Fast With Less Risk of Human Error

With this feature, agencies can:

  • Copy and paste data connections as needed
  • Add, enable, and disable destinations for multiple data connections in a single action
  • Update narrowing conventions and datastream settings in bulk

For example, “_Client A” can be replaced with “_Client B,” or data can be pulled from Campaign A instead of Campaign B.

Adverity’s Bulk Action Process | Source: Adverity
Adverity’s Bulk Action Process | Source: Adverity

All of these benefits tie into the importance of data maturity, which ultimately reduces risk and wasted ad spend, and frees up time to add more value to campaigns.

With these new features, Adverity gives agencies the tools to scale smarter, minimize manual work, and maintain data integrity — turning workflow challenges into opportunities for growth.

👍👎💗🤯
Tags:
adverity 
Ilze-Mari Gründling
Ilze-Mari Gründling
Senior B2B Reporter
Ilze-Mari brings a decade of publishing experience to DesignRush, writing news, interviews, case studies, ghostwritten bylines, editorials, and press releases distributed by Reuters, AP, Dow Jones, and others. She was previously Digital Copywriter for CapeTown ETC and an in-house writer for African Decisions, a respected corporate and government journal in Africa, and Johannesburg Stock Exchange Quarterly (JSE) Magazine, the flagship publication of Africa’s largest stock exchange.
Follow on: LinkedIn Send email: ilze@designrush.com

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