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A group of friends seated around a table, which is covered with cards from the UNO Elite Formula 1 set
Marketing Mattel Targets Racing Fans With New UNO Elite F1 Card Collection
A child plays with her Barbie
Creative Barbie & Sue Bird Launch Heartwarming Campaign from 72andSunny
What looks to be a gambling table at the casino floor with the logo of UNO Social Club in the middle
Marketing UNO Goes Viral in Vegas: What Legacy Brands Can Learn from Mattel
Mattel F1 Collaboration
Marketing Mattel Drives Cross-Industry Buzz With Hot Wheels x F1 Movie Collector Launch

Trending Brands - mattel

Hot Wheels and Maje logos with a helmet on a white stool and a belt on top of it
Branding
Hot Wheels and Maje Mix Track Style with Paris Fashion in New Capsule
By   |  9 months ago  |  3 min read
Dave & Buster's latest offerings in collaboration with Hot Wheels
Marketing
Dave & Buster’s Shifts Into High Gear with Hot Wheels Summer Takeover
By   |  10 months ago  |  2 min read
Lebron James as a Ken Doll
Marketing
LeBron James Gets His Own Ken Doll as Part of Barbie’s Kenbassadors Campaign
By   |  11 months ago  |  2 min read
Hot Wheels x Ferrari
Branding
Hot Wheels and Ferrari Reunite for a Die-Cast Comeback
By   |  11 months ago  |  2 min read
Monster High's 'Corazon Marikit' Doll
Marketing
Mattel Expands Monster High’s Global Reach with Filipino Vampire Doll
By   |  11 months ago  |  2 min read
LEGO x Pokemon
Business Productivity
LEGO Targets Pokémon’s Global Fanbase with Themed Sets to Launch in 2026
By   |  11 months ago  |  2 min read
Barbie Dolls
Branding
Barbie Celebrates Female Friendships with Role Model Dolls for International Women’s Day
By   |  11 months ago  |  2 min read
Barbie as the Princess and the Pauper poster
Social Media
Unofficial Barbie YouTube Channel Goes Viral – What Brands Can Learn From the Chaos
By   |  11 months ago  |  2 min read
Hot Wheels x Ferrari Brand Collaboration
Business Productivity
Hot Wheels & Ferrari Reignite Iconic Partnership with New Range of Die-Cast Cars
By   |  11 months ago  |  1 min read
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A girl playing with a 'Wicked' doll
Marketing
Mattel's ‘Wicked’ Doll Packaging Mishap Sends Thousands to Porn Site
By   |  11 months ago  |  2 min read
Barbie and friends in the Barbie StreamHouse
Branding
Verizon Brings the Barbie StreamHouse to Life in Christmas Campaign
By   |  11 months ago  |  2 min read
Gap storefront
Branding
Richard Dickson, Who Modernized Barbie, Becomes Gap CEO
By   |  11 months ago  |  1 min read