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Marketing Chipotle Uses Athlete Orders to Drive Digital Demand as Traffic Slows
A man and his singing Jansport bag sitting on a couch
Branding JanSport’s Singing Bags Are Back in a Ballad-Heavy Gen Z Campaign
Zach King by the beach
Marketing Zach King Joins Nescafé to Add a Little Magic to Its New Espresso Concentrate
A black pouch with the contents out, showing beauty products commonly found in a makeup kit
Marketing IPSY's Beauty Report Shows Gen Z Favors Makeup Artist Brands Over Celeb Lines

Trending Brands - gen z

SEVENTEEN posing as Bibigo's first global brand ambassadors with QR code for "Taste What's Beyond"
Branding
SEVENTEEN Becomes the Global Face of Bibigo to Engage Gen Z
By   |  9 months ago  |  3 min read
A goat from Dentsu Italy and Spotify's campaign
Branding
Spotify Delivers GOAT-Level Halftime Stunt to Launch Its New MVP Award
By   |  9 months ago  |  3 min read
Three trucks featuring transparent glass displays cruise through the streets of Manhattan, showcasing Urban Outfitters' back-to-school campaign.
Creative
Urban Outfitters and Katseye Court Gen Z with Dorm Truck Tour
By   |  10 months ago  |  2 min read
A closeup of necklaces and rings worn by a woman with the text: Let Them Look
Creative
Zales Dares Gen Z to ‘Own It’ in New Jewelry Campaign from Anomaly
By   |  10 months ago  |  3 min read
Happy Thursday Spiked Refreshers Variety Pack
Marketing
Molson Coors Launches ‘Happy Thursday’ Spiked Refreshers
By   |  10 months ago  |  1 min read
TikTok App on a smartphone
SEO
Are Younger Generations Ditching Google for TikTok?
By   |  10 months ago  |  1 min read
Teenagers posing outdoors | Source: Unsplash
Marketing
Where Does Gen-Z Stand with Targeted Ads?
By   |  10 months ago  |  1 min read
McDonald's french fries
Advertising
McDonald's Speaks to Gen Z With 'As Featured In' Pop Culture Campaign
By   |  10 months ago  |  1 min read
Branding
Maybelline Taps on Suhana Khan, PV Sindhu and More as Brand Ambassadors in Latest Gen Z Marketing Push
By   |  10 months ago  |  2 min read
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Branding
Fanta Rebrand Aims to Connect with Gen Z Through Multi-Channel Marketing
By   |  10 months ago  |  1 min read
Two women in Kiehl's spot
Creative
Kiehl's Bares It All in New Intimate Product Line Launch
By   |  11 months ago  |  3 min read