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  Brands

  BMW’s Subtle Logo Update Brings Digital-First Identity to Neue Klasse

  By Roberto Orosa  |  8 months ago  |  3 min read
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  Advertising Industry

  Serena Williams’ Wonder Woman Spot Positioned DIRECTV as Entertainment

  By Jermaine Dela Cruz  |  8 months ago  |  2 min read
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  Brands

  Johnnie Walker Courts Gen Z with Sabrina Carpenter Global Partnership

  By Katherine Maclang  |  8 months ago  |  3 min read
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  Brands

  Prime Sports Turns to Shaboozey for Branded Thursday Night Football Soundtrack

  By Jermaine Dela Cruz  |  8 months ago  |  2 min read
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  Marketing

  KFC’s Baby Sanders Campaign Draws 1.3M Engagements in One Week

  By Jermaine Dela Cruz  |  8 months ago  |  3 min read