Kevin Garnett & Anthony Edwards Chat About the NBA Season's Second Half in Sprite's New Spot

Sprite has once again dropped a new commercial starring Minnesota Timberwolves' Anthony Edwards as part of their ongoing brand partnership. 

Except this time, the brand has also tapped NBA legend Kevin Garnett to star alongside the shooting guard, as they go on an epic late-night store run discussing strategies for the NBA's second half of the season in "Always Ant."

Edwards and Garnett's get-together was first teased in a spot posted last week, where a man sits alone in a dimly lit diner, as fans recognize and approach him as Ant's barber. 

The group then discusses a potential link-up between the Minnesota star and the "Big Ticket."

"Nono knows somethin'," the brand captioned. 

 

 

 

 

 

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The two latest spots come as part of a string of efforts from Sprite and Edwards, who launched several initiatives during the holidays. 

Just last Christmas, the two launched "'Twas the Night Before Spritemas" — a festive rap remix of the classic Christmas poem. 

Earlier in the year, Sprite and Edwards recreated the soda brand's iconic "Obey Your Thirst" commercial launched in 1994 starring former NBA star Grant Hill.

Through longstanding brand partnerships and entertaining content, Sprite effectively builds emotional engagement among its audience — proving the power of celebrity and influencer marketing.

Collaborating with experienced creative agencies allows brands like Sprite to craft memorable campaigns that seamlessly blend cultural relevance with impactful storytelling.

Ant and Garnett Link Up

Similar to its teaser, the short 40-second spot sees two indistinct voices coming from a store late at night, as they discuss game strategies. 

"Now we got to do something else. We got to rebound. Or play make. Get some other guys, loosen the defense up a 'lil bit," one of them says. 

It is then revealed that the two casually conversing are actually Edwards and Garnett, as they walk out of the store and share a laugh. 

 

 

 

 

 

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"Hey, listen man, this is a game of chess not checkers. You feel me? You either a king or a pawn," Garnett tells his successor, before asking him which of the two he is. 

"I ain't tryna be neither," he earnestly responds. 

Instead, the basketball star says he's just trying to be "Anthony Edwards," and make a name for himself as an up-and-coming NBA star. 

The two share a handshake, as the spot ends. 

Earlier this year, Edwards also starred in Chipotle's "For Real" campaign.